4 Skills a Content Writer Must Have

Agencies offering specialized content writing services have to look at several factors while writing any type of digital marketing content. Like any other profession, this job also has certain characteristics and features. They should always know what they are doing. Nowadays, many content writers have no clue about what they are doing and what their job is all about.

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Here’s How to Focus on Topic Modeling Instead of Keywords in 2019

Everyone probably knows that online content development is important for SEO. To match your subject with exactly what people are looking for is very much essential to drive traffic to your website. However, search engines are continuously evolving and adapting progressively more sophisticated technology. That’s why today, the practice of only focusing on keywords is no longer effectual to attract and retain customers to your website.

Search engines’ highly developed systems now reward those who craft truthfully related content and they do so by employing topic modeling.

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4 Tips to Get the Most Out of Marketing Case Study

Many complex business use cases require a proof of successful execution, before it can be handed over to a vendor. When the vendor company prepares a report on what was the problem covered, and how did they solve it, this report is known as a marketing case study.

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