Content Marketing Vs. Advertising: Who’s The Big Winner?

content marketing Vs. Advertising

Summary – If you are a brand owner you would be contemplating which medium you need to take for online promotion of your brand. Explore why content marketing is emerging above advertising as a revenue driver Who is it for – Brand owners looking to do online promotion, digital marketing agencies The world of marketing, […]

Why Content Marketing is A Better Alternative to Advertising

content marketing is a better alternative

Summary – It is not necessary to depend solely on advertising to connect your brand with total strangers and enable sales. Strategic content marketing will drive the same outcomes but only at a fraction of the costs. How? Read on! Reading Time – 5 mins Who is it for – Online marketing agencies, digital marketing […]

How to Get Started with Outsourcing your Content Writing

Outsourcing content writing benefits

Summary: This blog takes a look at the very next step after you have decided to outsource content writing. It covers internal content strategy and right kind of briefing to make the outsourcing exercise successful Reading duration: 5 mins Who is it for: Online Marketers, CEOs, Digital Media Agencies Today’s digital ecosystem and the reach of internet across […]

4 Tips To Master The Art Of Doing Backlinks In Wikipedia

wikipedia

Thanks to its reputation as the largest and most reliable digital encyclopedia in the world, Wikipedia has emerged as a highly effective marketing tool for content marketers. Whether it is for information or SEO content, the site continues to serve as one of the best resources for garnering visibility through content marketing and content writing. […]

Planning to make your content viral? Use these tips

Tips for making content viral

If you are a content marketer, making your content go viral will be a core KPI. However, this is easier said than done. Quite unlike other ‘in- your- face’ marketing strategies, content marketing does not target direct sales. It aims at initiating conversations with your target audience and keeping them engrossed, thus taking your sales […]