Content writing for SEO and digital marketing is a combination of art, science and a bit of common sense. Currently 63% of online marketers struggle with generating traffic online. This is where the expertise of professional content writers comes in handy. Great content developed by article writing services experts makes your customers come to you rather than you go after them. Be it social media content or articles, businesses are increasingly relying on captivating content to get the ‘pull’ factor for their brand.