What is a Press Release?

 

What is a Press Release

Digital Marketing today employs multiple channels like blogs and press releases to inform, educate, and present newsworthy highlights. The objective around the channels is singular – to enhance the visibility of a brand in front of its target audience. A Press Release is one such channel that is used by organizations across the globe.

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5 Lesser Known Benefits of a Brochure You Need to Know

If you are in a trade show or a networking event, what is it that will help them recollect your brand value proposition? While digital content may or may not be remembered a stunning visual aid like a brochure can assist in favorable brand recall value long after the event is over. Businesses use catchy copy and phenomenal graphics to create maximum impact within the limited real estate of a tri-fold or a bi-fold brochure.

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Why Telling Stories through Copywriting Is a Smart Marketing Strategy

Miami based Jason Peugh always wanted a reliable way of connecting with his digital audience. He has been trying multiple styles in copywriting, but couldn’t successfully establish a meaningful connection with this online audiences. Then he started adding stories of real life instances and connected it with the point he was making in his blogs and articles. He saw an immediate impact in impression and shares for his blog.

The above story highlights the importance of storytelling in copywriting

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7 interesting IT buzzwords for website content writing

7 Buzzwords from the IT sector 2018

7 Buzzwords from the IT sector 2018

“Change is the only constant” is an adage as old as time. The sooner we get to terms with it, the better adapted we are to go about in a world that’s so fast-paced. Learning necessary buzzwords always comes by handy, especially when you are involved in website content writing for IT companies. It lets you slide into conversations and discussions with finesse. Out here, we are going to stud you with a bunch of buzzwords that are making all the waves in the IT and Technology arena. Stay abreast. Stay resourceful.

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4 Amazon Product Description Writing Areas to Focus On

Today, Amazon retails 562 million products – easily making it one of the biggest e-commerce sites in the world. As a seller there is a lot of value in getting good product descriptions written so that your product ranks high on relevant search terms. You need to focus on the 4 key areas of the product description content writing

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Copywriting and the ‘Rule of Three’

Summary – Take an in-depth look into the rule of three when developing creative content, ad copy, or sales persuasive copywriting

Reading time – 4 mins

Who is it for – Creative content writing agencies, copywriting agencies, and media and advertising agencies


If you can recall some of the most popular stories, fairy tales, and moral fables prevalent in your childhood, you will surely come across a highly interesting fact. From the ‘Three Little Bears’ and ‘The Three Musketeers’ to ‘Three Little Kittens’ and ‘Three Little Pigs,’ the number ‘three’ has an inevitable presence in all these stories.

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